Skip to content
plainmedia

See what actually works

Tracking & measurement

Pixels, Google Tag Manager, conversion tracking, and Google Analytics set up before you spend, so every dollar can be measured.

What this actually means

Spending on marketing without tracking is flying blind. Tracking is the set of small tools that record what a visitor does, so you can tell which ad, page, or email actually produced a lead, not just clicks.

We set up the pieces in plain terms: a pixel is a snippet of code that watches for actions on your site, Google Tag Manager is the dashboard that manages those snippets, and Google Analytics (GA4) is where the numbers land. We get it all working before you spend so the data is clean from day one.

Is this you?

  • You spend on ads but cannot say what came back.
  • Someone set up tracking once and you have no idea if it still works.
  • Your numbers do not match between platforms and you do not trust any of them.

How we do it

  1. 01

    Map what to measure

    We decide which actions count as a win, like a call, a form fill, or a booking, before touching any code.

  2. 02

    Set up the tracking

    We install and configure pixels, Google Tag Manager, and GA4, then test that real actions show up correctly.

  3. 03

    Hand you the dashboard

    You get clean reporting and a short walkthrough so the numbers mean something to you.

Every step is a small, documented task, and every hour is tracked. If you ever wonder how time was spent, we have the record.

What’s involved

Honest typical ranges, not promises. We scope your specific project and agree on an estimate before we start.

Core tracking setup

Pixels, Google Tag Manager, conversion events, and GA4, installed and tested. Typically 6 to 12 hours.

Tracking audit and repair

Check existing tracking, find what is broken, and fix it. Scoped after a short review.

No contracts. You own everything.

Start with a free 15-minute vibe check. No pitch, no pressure.

Book a free vibe check

Questions, answered

Because once spend starts, any data you miss is gone. Setting tracking up first means your very first campaign is measurable instead of a guess.

Not sure if you need this?

Book a free 15-minute vibe check. We will tell you honestly whether this is the right move for your business right now.

Book a free vibe check